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What are the strict requirements for gift packaging box design
2025-01-08
In order to play a role in promotion, the packaging design of gift packaging boxes must first attract the attention of consumers, because only the goods that attract the attention of consumers can be purchased. Therefore, the packaging should use novel and unique shapes, bright and dazzling colors, beautiful and exquisite patterns, and materials with their own characteristics to make the packaging appear eye-catching, so that consumers will have a strong interest when they see it.
What are some commonly used colors?
Color beauty is the most easy for people to feel, some market scholars even think that color is the first element to determine sales, they found in long-term market research, some color as a product gift box, will make the product surprisingly not sellable, gray is one of them.
They believe that this is because gray is difficult to make people's hearts move, and it is naturally difficult to generate the urge to buy. They proposed that red, blue, white, and black were the four major sales colors, which was discovered when making and comparing images of red, blue, white, black, green, orange, yellow, and brown.
Red, for example, has the largest number of images, and it is the image that has the strongest relationship with life, such as the sun, fire, and blood, so red is the most likely to excite people. Blue, white, and black are also closely related to the sun, which always hangs high above the blue sky.
As soon as the sun goes down, the sky gets dark, and when the sun rises again at dawn, the sky in the east becomes fish belly white, these four colors are important colors that govern the rhythm of our daily life, and can arouse the goodwill and interest of consumers when using them as sales colors, and this analysis has a certain rationality. Patterns work in combination with color.
Generally speaking, the pattern of the gift packaging box should be based on the brand trademark, fully display the characteristics of the brand trademark, so that consumers can immediately identify the products of a factory from the phonetic transcription and the overall packaging pattern, especially the brand-name products and brand-name stores, and the eye-catching trademark on the packaging can immediately play a role in attracting consumers.
What are some commonly used colors?
Color beauty is the most easy for people to feel, some market scholars even think that color is the first element to determine sales, they found in long-term market research, some color as a product gift box, will make the product surprisingly not sellable, gray is one of them.
They believe that this is because gray is difficult to make people's hearts move, and it is naturally difficult to generate the urge to buy. They proposed that red, blue, white, and black were the four major sales colors, which was discovered when making and comparing images of red, blue, white, black, green, orange, yellow, and brown.
As soon as the sun goes down, the sky gets dark, and when the sun rises again at dawn, the sky in the east becomes fish belly white, these four colors are important colors that govern the rhythm of our daily life, and can arouse the goodwill and interest of consumers when using them as sales colors, and this analysis has a certain rationality. Patterns work in combination with color.
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